Solutions built for acute supply chain challenges. A culture that gets things done.

We do what it takes to make you successful

With a track record of innovating in underserved industries and expertise in deploying IoT technology across supply chain environments, the SMART Logistics team set out in 2018 to help companies manage the essential equipment that traditionally goes uncontrolled: reusable transportation packaging, the racks, bins, totes and pallets that move the world’s goods. Today, SMART Logistics solutions drive supply chain visibility and provide measurable business value through asset utilization, loss prevention, data generation, and increased customer satisfaction.

The SMART Difference

At SMART, we get excited by applying new technologies to solving recurring, aggravating challenges. Our advanced tracking and monitoring solutions are designed for specific sector use cases  and we work with customers in a highly consultative, hands-on manner.

Unlocking Potential in Underserved Markets

We are innovators in often overlooked market segments, looking to solve persistent operational problems through technology and service.

Providing Expert Wireless Connectivity Solutions​

We bring technical expertise and practical experience in maintaining IoT connectivity and low power usage

Delivering Personalized and Invested Service​

We work with customers  in a responsive, high-touch way, configuring our system to address a company’s unique requirements

Our Management Team

SMART’s team knows how to drive growth and execute at scale

Chief Financial Officer

General Counsel

Chief Executive Officer

Chief Operations Officer

Our Advisory Board

Supported by an advisory board of world-class executives

Senior Partner and Director Emeritus, McKinsey & Co.

Co-Founder, Idealab

Co-Founder, Callanish Capital

CEO, Precisely

Chief Development Officer, Darcy Solutions

Retail CEO and Board Member

SMART gives you a new level of security,
control and insight into critical assets.

J. Andrew “Axe” Axel

Chief Financial Officer

20 years of experience in capital markets, including managing public stock offerings, private placements of equity and debt, and advising buyers and sellers in merger transactions. Career focused on investing in, and advising, companies pursuing disruptive technologies. Helped finance over $2B in transactions as an investment banker in Silicon Valley and served as SVP at Mitsubishi Finance. BA from Dartmouth College.

Andy Gustafson

General Counsel

Corporate law expertise in M&A Faegre Baker Daniels LLP in Minneapolis and Mayer Brown LLP in Chicago. Most recently served as In-House Counsel for General Mills’ external supply chain division. BS from Northwestern University and a JD from the University of Minnesota.

David Gustafson

President

21 years leading sales teams in bringing innovative products to market. Enterprise software sales at LBMS and Platinum Technologies and management consulting at Baker Tilly, serving industry leaders such as 3M, Wells Fargo, US Bank and Medtronic. Has lead sales efforts for SMART Logistics and SMART ›Pest Prevention since 2009. BA from St. Olaf College.

Tim Watson

Chief Executive Officer

Leadership experience at blue chip companies including Walmart, Oracle and Bloomingdales. Entrepreneurial track record at Tea Collection and as founder of SMART Pest Prevention and SMART Logistics. BA from Williams College and MBA from Harvard Business School.

Kacey Weaver

Chief Operations Officer

Diverse background in the healthcare services industry, across sales, finance, supply chain, procurement, and logistics. Most recently, VP of Logistics & Strategic Sourcing, at Universal Hospital Services. BS in Biological Engineering from the University of Missouri, and MBA from Washington University in St. Louis.

Josh Rogers

CEO, Precisely

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Jeb Morrison

Co-Founder, Callanish Capital

Co-founder of Callanish Capital, an investment partnership operating since 2001, investing in both public markets and private equity. Past experience includes Cerner Corporation and Alex. Brown & Sons. He graduated magma cum laude with a B.S. in economics and mechanical engineering from Yale University and as an Arjay Miller scholar with a M.B.A. from Stanford University. He serves on the boards of several portfolio companies, in addition to currently serving as chair of the Blake School board of trustees.

Steve Watson

Retail CEO and Board Member

23 years at Dayton Hudson (now Target Corporation), including CEO Department Stores, President and Board Member. Past CEO of Gander Mountain, one of the country’s largest outdoor equipment retailers. Has served as compensation chair, audit chair, lead director and on the governance committee of public company boards for over 20 years, including Kohl’s, Eddie Bauer, Regis Salons, Smart and Final, Shopko, Chicos and others. Mr. Watson graduated from Williams College, and the Harvard Business School.

Robert Kavner

Co-Founder, Idealab

Early career as Price Waterhouse & Coopers partner, then CFO of AT&T, Inc and business unit leader across computers, multimedia products and digital services. Bay Area technology entrepreneur since 1984 through Idealab, a leading incubator. Past Chairman of a number of start-ups turned public companies including CitySearch, Earthlink Networks, and Pandora Media. Continues his involvement in early stage companies as an investor, board member and advisor.

Andrew Steiner

President, Canadian Linen & Uniform Service, Aramark Uniform Service’s Canadian division

Andrew has financial and operational oversight over the company’s entire Canadian operations, including 35 production facilities and service centers across Canada. He has spent the majority of his career at AmeriPride Services (purchased by Aramark in January 2018) holding a variety of functional and operational leadership roles.  Andrew earned a BSE in Electrical Engineering at Princeton and an MBA from the University of Chicago.

John Cook

Senior Partner and Director Emeritus, McKinsey & Co.

25 year McKinsey career leading the firm’s CPG, Food Retailing and Global Corporate Strategy practice groups. Line management experience at P&G, Gillette and as the No. 2 executive at The Kellog Company. Has significant expertise across industries in corporate strategy, governance, organization design and all facets of mergers and acquisitions. Mr. Cook holds dual degrees from the University of Michigan and was a Baker Scholar and the top marketing graduate at the Harvard Business School.